4 Dental Marketing Tools You’re Under Utilizing
When I first get to know a new client, I take time to really understand who they are as a dentist, learn how the practice functions, and discover what dental marketing techniques they’ve tried or are currently implementing. Rather than making my clients start everything from scratch, I prefer to guide and support existing efforts […]
Custom Dental Photography Can Convert More Cases
You’ve heard the old cliché: a picture’s worth a thousand words. But when it comes to photos of your own patients, pictures can be worth more. A lot more, if you’re using them to help convert restorative and cosmetic cases! Where do I use my new images? High quality dental photography can be used to […]
Dental Logo Design Tips For Every Dentist
Your dental office logo design, and by extension your dental office brand, are a critical part of your dental marketing strategy. So how do you create a logo that reflects who you are while still keeping it user friendly? We wanted to offer some tips to consider when developing your next dental office logo. Five […]
The Easiest Dental Marketing is a Great Location
Location. It’s one of the biggest decisions you make for your practice, and yet one that doctors give surprisingly little thought to. Whether you’re thinking about a move or locked into your current location for the next 20 years, here are some things to think about when it comes to dental marketing and your location. […]
Want More Dental Patient Referrals? Try These 10 Tips.
You know that your patients are important to your practice, but do you know how important? While having patients to fill the schedule is clearly a vital component, your patients can also be valuable marketing resources. In fact, dental patient referrals account for the majority of overall referrals and are a low-cost, high-return marketing tool. […]